Since its foundation back in 1888, the Kodak name has represented innovative film and photographic printing technologies for consumer and commercial use. With the slogan ‘you press the button, we do the rest’, George Eastman put the first simple camera into the hands of a world of consumers. He made a cumbersome and complicated process easy to use and accessible to nearly everyone.
Devoting his life to making photography ‘as convenient as the pencil’, his company has been at the center of most milestones in photography and digital imaging ever since. The company’s ubiquity was such that its Kodak moment tagline entered common usage, describing personal event that was demanded to be recorded for posterity.
Kodak also had a very significant impact on the printing industry. They first sold materials designed for them in 1912. During the 1950’s and 60’s they helped fuel the color revolution in books and magazines. Today their efforts are directed towards of a new revolution – to bring sustainable, as well as digital, solutions to commercial printers and publishers.
Earning no less than nine Oscar® statuettes – more than any other non-studio company – Kodak is also well-known for its technical contributions to the movie industry.
This iconic brand is now available with a select line of premium photo printers and accessories.
In one sentence – why do I need Kodak?
A brand your customers will instantly recognise and remember: give them the ease and joy of recording their own Kodak moments.